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720mi Develops campaign for NWU

May 17, 2012

 

"Where anything is possible" the new campaign developed by 720 Marketing Incubator for North-West University. Neil Lister founding partner of 720mi explained that NWU was not part of most students wish list when choosing to apply to an institution of higher learning, after conducting extensive research, we discovered that most student only considered the well known Universities and the lifestyle they offer. Based on this insight we focused our efforts on developing a campaign thought and messaging that would resonate only with students who were serious about their education and all the possibilities it could unlock, a place where anythings possible.

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North-west University

Print / Design

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North-west University

Print / Design

     

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